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Ezine Publishing articles

Should You Upgrade Your E-zine From Text to HTML?
A few years ago, when I first started seeing HTML e-zines in my inbox, I admit I was jealous. They were attractive, attention getting, snazzy. They made my text e-zines look boring. But my mind fou

Putting the YOU in Your E-zine
I get many e-zines in my inbox every week, and they all offer useful information. But there are some I enjoy more than others. What do the ones I love have in common? They feel like they come f

How to Get E-zine Subscribers From In-Person Events
While I run my business completely online, I really enjoy attending in-person events and seminars here in Los Angeles and around the country. I'm sure you find these events valuable too. The problem m

Are Your E-Mails Bouncing? Hard Bounces, Soft Bounces, and Everything in Between
Are you doing "the bounce"? No, it's not a new hip-hop dance. A bounce, or bounce-back, is an e-mail that is returned to you because it cannot be delivered for some reason. You've probably gotte

5 Ways to Make More Money With Your E-zine
Have you been publishing an e-mail newsletter for at least six months but still aren't seeing real results (read: revenue) from it? Don't fret — you may just need a tune up. Here are five ways to kick

21 Questions to Ask Any List Service Before You Sign on With Them
If you publish an e-mail newsletter, or "e-zine," you'll need to sign on with a list service (or "listserve") to manage your subscriber list. There are many types of listserves out there, so here are

Your E-zine 13 - A Formatting Checklist
While sending out a text e-zine may seem like a piece of cake, there's more to it than you may think. *Good formatting* is the name of the game. Here's a handy checklist I use to make sure each of my

Who Is Your E-zine Really FROM?
One morning this past fall, I was going through my e-mail inbox, relentlessly deleting junk mail. As you're likely well aware, many spam messages are made to look like they're from a real person. O

Write an Ezine? But I Don't Know HOW!
If you've been promoting your business on the internet you've probably heard how important it is to have a list. And that it's also important to publish an ezine.So are you publishing and ezine? If no

The Future of Email Newsletter
The future of email Newsletter - Llando Ford 07.28.2004 What are you doing with the Spam you receive? I'm sure you are not happy receiving it just like none between us.You have installed already a go

Location, Location, Location
The first thing you should consider in advertising is the first thing you should consider when buying real estate: Location, Location, Location. You want to focus all of your efforts on your intended

7 Ways to Self-Promote Within Your E-zine
We all know that an e-zine won’t attract and keep subscribers without offering insightful, practical content. If you only drone on and on about how wonderful you and your services/products are, your r

The Sticky Issue of E-zine Schedules
While many new e-zine publishers are anxious about developing good content for their e-zines, many of them seem to have more trouble simply deciding on a schedule and sticking to it! It's smart to

Are We Dating or Married?
You’ve convinced me that I want to sign up for your newsletter. Now that I’m ready, what do I do? I go to thesignup box on the current web page and complete the form.But wait... what are you asking fo

The Nitty-Gritty Of Ezine Publishing
I sat here this morning, and decided to work out exactly how much time I use on creating my weekly ezine, and I almost kinda shocked myself. I`m not the ONLY publisher who refuses to automate, so plea

What Makes An Ezine Worth Reading?
What makes your ezine hot stuff? With literally thousands of ezines online today, how can yours stand out or is it doomed to stay in the junk mail folders??The first thing to think about is, what is y

Writing, Publishing, Self Publishing, Website Promotion, Blogging, Internet Marketing
Are You Ready For The Publishing Revolution?Writing has traditionally been considered a solitary craft. You wrote you article or book in seclusion. You submitted it to an editor or publisher and praye

Are You Getting The Most Out Of Your Ezine?
There are two reasons to publish an ezine. 1.) Give people information about your site, your product, or your industry. 2.) Keep your website information in front of people for as long as you can

How To Write Powerful Newsletters, Offline And Online
The theory of writing for newsletters is very similar to that of writing for press releases and other media work, but with newsletters there is one crucial difference. Whereas with an external public

Email Filters Catch Dolphins Along With Sharks
What’s the point in spending hours preparing a newsletter, message or report if it's automatically filtered into the junk folder before the recipient even sees it? Spam threatens to choke the communi

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