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Your First Mission Statement
To start building your very first Mission Statement, you will need to answer three questions: 1) Who is your target market? This identifies your ideal customer group or "Niche". 2) What

Top 7 Mastery Principles to Building a $1,000,000+ Enterprise
Are you aware of the single ** most powerful ** asset in your business? Is it money? Is it employees? Is it your credentials or intellectual knowledge? Is it your products or services? No, actu

12 Powerful reasons to start a web site for your business today
It's easy to build a Web site. Anyone can do it for little or no money. What is not easy is building a successful business with it. So how do you do it? Start by asking yourself: "Why do I need

How To Find New Ideas For Your Business
New ideas are the lifeblood of any business so it is important to encourage creativity and to be truly innovative. But creativity and innovation are not the same. Creativity is all about coming u

To-the-point... Achieve your business objectives 25-50% faster
As a business turnaround entrepreneur for the past 20 years, I have had a lot of conversations with people about what really makes a business work - - oh, yes, that over worked word - successful.

PATIENCE IS A VIRTUE
I want 10 million visitors to my site a day! A common desire, but not a common event. Banner ads don’t work and neither does Internet advertising! A common statement these days, but is it true? M

I cant afford a publicity/public relations campaign . can I?
I can't afford a publicity/public relations campaign . can I? Todd Brabender-Spread The News PR, Inc. www.spreadthenewspr.com It's a phrase I hear over and over again from many entrepreneurs, s

Is Innovation Dead?
You can tell it's quiet out there in the world of new products when the biggest introductions this season both come from Microsoft, the X Box and the XP platform. Though these new items are getti

Real Networking
What do you think of when somebody brings up networking? The dreaded Opt-in mailing lists, never-ending Newsgroups, or maybe it's those virtual or tele-meetings with other professionals? The ma

Career Advice: Eyeball Etiquette
The other night I was watching the World Wrestling Federation, which is something that I like to do every Thursday night. I know, I know, but I find the show entertaining and relaxing in a strang

Small Business Owners and Internet Marketers Can Use Corporations to Create Wealth
What do you think of when you hear the word corporation? You probably think of large companies such as Microsoft, Dell Computers, and Exxon. These are huge companies worth billions of dollars. Do

Choose a Passionate Business
How do you choose the right business to start? By following trends and trying to anticipate what consumers or business will want next? By looking for a hole in the market? These strategies may he

Writing A Business Plan
Many small business owners operate their businesses without a business plan. They operate on a day-to-day basis without any planning for the long term. They only see the need to prepare one when

Have You Made Your Strategy Theme Sheet ?
A "Strategy Theme Sheet" is a self made work-sheet document which helps you identify the basis and theme of your advertising upon which you expect consumers to purchase your product in preference

Reducing IT Expenses
In these days of recession and layoffs, IT managers are facing some tough decisions. As my own boss put it recently, "if it's a choice between upgrading our Office suite or laying off some people

BE A PERSON OF YOUR WORD
There is an adage my father used to tell me all the time - "You're only as good as your word." In other words, when it comes right down to it, it doesn't matter what you've said; what matters is

Publicity Campaigns: How Many Hours.How Many Months?
When it comes to generating publicity for a product, business or website, one of the hardest decisions entrepreneurs have to make is whether to launch the campaign themselves. What makes it tough

PAINLESS SMALL BUSINESS COST-CUTTING... WITHOUT LAYOFFS!
Entrepreneurs know that starting and running a successful business is hard work. They also know that growing a small business is like a marathon - long, time-consuming and grueling. However, w

SEE THE POSSIBILITIES
I have a very dear friend who is also my partner in some of my business ventures. She lives in the Shenandoah Valley of Virginia, and I live in Laurel, Maryland. Some business dealings need to be

Benchmarks for a Winning Web Business
Leo Tolstoy wisely observed that all happy families are the same, while unhappy families are unhappy in their own ways. Stretching that view a touch, the same can be said of retail Web ventures.

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